Beauty and Personal Care in Nigeria

Publisher : Euromonitor International Publication Date : May 29, 2018

Number of Pages : 78 Subcategory : Personal Care
Single User $ 2650

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  • Description

    Product Description

    Beauty and personal care performed well over the review period, although the area was negatively impacted by the poor economy in 2016, when prices skyrocketed due to the depreciation of the local currency during the recession. Factors driving growth in Nigeria include a growing middle class with higher disposable incomes, an increasing population (particularly young people and babies), on-going urbanisation, and the rise in white collar employment. Urban men and women in formal employment are mo...

    Euromonitor International's Beauty and Personal Care in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

    Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    * Get a detailed picture of the Beauty and Personal Care market;
    * Pinpoint growth sectors and identify factors driving change;
    * Understand the competitive environment, the market’s major players and leading brands;
    * Use five-year forecasts to assess how the market is predicted to develop.

    Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

  • Table of Content

    Beauty and Personal Care in Nigeria

    BEAUTY AND PERSONAL CARE IN NIGERIA
    Euromonitor International
    May 2018

    LIST OF CONTENTS AND TABLES

    Executive Summary
    Beauty and Personal Care Posts Strong Growth
    Economic Growth in 2017 Boosts Demand
    Increasing Competition
    Poor Economic Conditions Limit New Product Launches in 2017
    Economic Stability Expected To Drive Growth Over Forecast Period
    Market Data
    Table 1 Sales of Beauty and Personal Care by Category: Value 2012-2017
    Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
    Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
    Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
    Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
    Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
    Table 7 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
    Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
    Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
    Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
    Definitions
    Sources
    Summary 1 Research Sources
    Headlines
    Prospects
    Rising Baby Population Boosts Growth
    Competitive Marketing Activities Boost Demand
    Nappy Rash Treatments To Perform Strongly
    Competitive Landscape
    Johnson & Johnson Leads Sales
    Unilever Ranks Second
    Multinationals Dominate But Growing Competition From Asian Brands
    Category Data
    Table 11 Sales of Baby and Child-specific Products by Category: Value 2012-2017
    Table 12 Sales of Baby and Child-specific Products by Category: % Value Growth 2012-2017
    Table 13 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2012-2017
    Table 14 NBO Company Shares of Baby and Child-specific Products: % Value 2013-2017
    Table 15 LBN Brand Shares of Baby and Child-specific Products: % Value 2014-2017
    Table 16 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2014-2017
    Table 17 Forecast Sales of Baby and Child-specific Products by Category: Value 2017-2022
    Table 18 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
    Table 19 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
    Headlines
    Prospects
    Population Growth Drives Growth
    Strong Competition Stimulates Sales
    Consumer Health Awareness Boosts Sales
    Competitive Landscape
    Pz Cussons Leads Sales
    Multinationals Continue To Dominate Volume Sales
    Mass Brands Looking To Differentiate Offering
    Category Data
    Table 20 Sales of Bath and Shower by Category: Value 2012-2017
    Table 21 Sales of Bath and Shower by Category: % Value Growth 2012-2017
    Table 22 Sales of Bath and Shower by Premium vs Mass: % Value 2012-2017
    Table 23 NBO Company Shares of Bath and Shower: % Value 2013-2017
    Table 24 LBN Brand Shares of Bath and Shower: % Value 2014-2017
    Table 25 LBN Brand Shares of Premium Bath and Shower: % Value 2014-2017
    Table 26 Forecast Sales of Bath and Shower by Category: Value 2017-2022
    Table 27 Forecast Sales of Bath and Shower by Category: % Value Growth 2017-2022
    Table 28 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
    Headlines
    Prospects
    Increasing Female Population Boosts Sales
    Social Media, Make-up Clinics and Growing Availability Boost Demand
    Marketing Activities and Strong Competition Spurs Growth
    Competitive Landscape
    Mary Kay Leads Colour Cosmetic Sales
    Mass Products Dominate, But Good Prospects for Premium Brands
    Multinational Brands Dominate Due To Widespread Variety
    Category Data
    Table 29 Sales of Colour Cosmetics by Category: Value 2012-2017
    Table 30 Sales of Colour Cosmetics by Category: % Value Growth 2012-2017
    Table 31 Sales of Colour Cosmetics by Premium vs Mass: % Value 2012-2017
    Table 32 NBO Company Shares of Colour Cosmetics: % Value 2013-2017
    Table 33 LBN Brand Shares of Colour Cosmetics: % Value 2014-2017
    Table 34 LBN Brand Shares of Eye Make-up: % Value 2014-2017
    Table 35 LBN Brand Shares of Facial Make-up: % Value 2014-2017
    Table 36 LBN Brand Shares of Lip Products: % Value 2014-2017
    Table 37 LBN Brand Shares of Nail Products: % Value 2014-2017
    Table 38 LBN Brand Shares of Premium Colour Cosmetics: % Value 2014-2017
    Table 39 Forecast Sales of Colour Cosmetics by Category: Value 2017-2022
    Table 40 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
    Table 41 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
    Headlines
    Prospects
    Growing Urban Population Drives Growth
    Deodorant Seen As Attractive Lower Priced Alternative To Fragrances
    Deodorant Roll-on and Sticks Also Growing Strongly
    Competitive Landscape
    Unilever Continues To Lead Sales
    Mass Brands Dominate, But Good Prospects for Premium Brands
    International Brands Continue To Dominate, But Local Brands Picking Up
    Category Data
    Table 42 Sales of Deodorants by Category: Value 2012-2017
    Table 43 Sales of Deodorants by Category: % Value Growth 2012-2017
    Table 44 Sales of Deodorants by Premium vs Mass: % Value 2012-2017
    Table 45 NBO Company Shares of Deodorants: % Value 2013-2017
    Table 46 LBN Brand Shares of Deodorants: % Value 2014-2017
    Table 47 LBN Brand Shares of Premium Deodorants: % Value 2014-2017
    Table 48 Forecast Sales of Deodorants by Category: Value 2017-2022
    Table 49 Forecast Sales of Deodorants by Category: % Value Growth 2017-2022
    Table 50 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2017-2022
    Headlines
    Prospects
    Rising Incomes Among Women Workers Drive Growth
    Women's Pre-shave Performs Best
    Strong Competition Fuels Growth
    Competitive Landscape
    Procter & Gamble Leads Sales
    Nigerian Ball Point Industries Continues To Perform Strongly
    Vine Morris Links Posts Strong Growth
    Category Data
    Table 51 Sales of Depilatories by Category: Value 2012-2017
    Table 52 Sales of Depilatories by Category: % Value Growth 2012-2017
    Table 53 Sales of Women's Razors and Blades by Type: % Value Breakdown 2013-2017
    Table 54 NBO Company Shares of Depilatories: % Value 2013-2017
    Table 55 LBN Brand Shares of Depilatories: % Value 2014-2017
    Table 56 Forecast Sales of Depilatories by Category: Value 2017-2022
    Table 57 Forecast Sales of Depilatories by Category: % Value Growth 2017-2022
    Headlines
    Prospects
    Urbanisation Drives Growth
    Premium Brands Spur Demand
    Growing Number of Young Adults and Professional Women Boosts Sales
    Competitive Landscape
    Estée Lauder Leads Sales
    Puig Continues To Perform Well
    Afnan Supremacy and Oriflame Perform Well
    Category Data
    Table 58 Sales of Fragrances by Category: Value 2012-2017
    Table 59 Sales of Fragrances by Category: % Value Growth 2012-2017
    Table 60 NBO Company Shares of Fragrances: % Value 2013-2017
    Table 61 LBN Brand Shares of Fragrances: % Value 2014-2017
    Table 62 LBN Brand Shares of Premium Men's Fragrances: % Value 2014-2017
    Table 63 LBN Brand Shares of Premium Women's Fragrances: % Value 2014-2017
    Table 64 Forecast Sales of Fragrances by Category: Value 2017-2022
    Table 65 Forecast Sales of Fragrances by Category: % Value Growth 2017-2022
    Headlines
    Prospects
    Increasing Female and Urban Population To Boost Growth
    Consumers Going Natural
    Medicated Shampoo Remains Best Performing Area
    Competitive Landscape
    L'Oréal Nigeria Leads Hair Care
    Nn Fems Industries Posts Strong Growth
    Competition Driving Marketing Activities and New Launches
    Category Data
    Table 66 Sales of Hair Care by Category: Value 2012-2017
    Table 67 Sales of Hair Care by Category: % Value Growth 2012-2017
    Table 68 Sales of Hair Care by Premium vs Mass: % Value 2012-2017
    Table 69 NBO Company Shares of Hair Care: % Value 2013-2017
    Table 70 LBN Brand Shares of Hair Care: % Value 2014-2017
    Table 71 LBN Brand Shares of Colourants: % Value 2014-2017
    Table 72 LBN Brand Shares of Styling Agents: % Value 2014-2017
    Table 73 LBN Brand Shares of Premium Hair Care: % Value 2014-2017
    Table 74 Forecast Sales of Hair Care by Category: Value 2017-2022
    Table 75 Forecast Sales of Hair Care by Category: % Value Growth 2017-2022
    Table 76 Forecast Sales of Hair Care by Premium vs Mass: % Value 2017-2022
    Headlines
    Prospects
    Growing Young Adult Male Population Drives Growth
    Westernisation and Changing Trends Impacting Demand
    Men's Razors and Blades Remains Largest Area
    Competitive Landscape
    Procter & Gamble Continues To Lead Sales
    Nigeria Ball Point Pen Industries Ranks Second, But Leads Volume Sales
    Vine Morris Link Continues To Perform Well
    Category Data
    Table 77 Sales of Men's Grooming by Category: Value 2012-2017
    Table 78 Sales of Men's Grooming by Category: % Value Growth 2012-2017
    Table 79 Sales of Men's Razors and Blades by Type: % Value Breakdown 2013-2017
    Table 80 Sales of Men's Skin Care by Type: % Value Breakdown 2014-2017
    Table 81 NBO Company Shares of Men's Grooming: % Value 2013-2017
    Table 82 LBN Brand Shares of Men's Grooming: % Value 2014-2017
    Table 83 LBN Brand Shares of Men's Razors and Blades: % Value 2014-2017
    Table 84 Forecast Sales of Men's Grooming by Category: Value 2017-2022
    Table 85 Forecast Sales of Men's Grooming by Category: % Value Growth 2017-2022
    Headlines
    Prospects
    Need for Proper Oral Hygiene Stimulates Growth
    Intensive Marketing Drives Sales
    Increasing Population and Usage Frequency To Boost Growth
    Competitive Landscape
    GlaxoSmithKline Leads Sales
    Procter & Gamble Leads Sales
    International Brands Dominate
    Category Data
    Table 86 Sales of Oral Care by Category: Value 2012-2017
    Table 87 Sales of Oral Care by Category: % Value Growth 2012-2017
    Table 88 Sales of Toothbrushes by Category: Value 2012-2017
    Table 89 Sales of Toothbrushes by Category: % Value Growth 2012-2017
    Table 90 Sales of Toothpaste by Type: % Value Breakdown 2013-2017
    Table 91 NBO Company Shares of Oral Care: % Value 2013-2017
    Table 92 LBN Brand Shares of Oral Care: % Value 2014-2017
    Table 93 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2014-2017
    Table 94 LBN Brand Shares of Toothpaste: % Value 2014-2017
    Table 95 Forecast Sales of Oral Care by Category: Value 2017-2022
    Table 96 Forecast Sales of Oral Care by Category: % Value Growth 2017-2022
    Table 97 Forecast Sales of Toothbrushes by Category: Value 2017-2022
    Table 98 Forecast Sales of Toothbrushes by Category: % Value Growth 2017-2022
    Headlines
    Prospects
    Growing Young, Employed and Urbanised Population To Boost Growth
    Rising Urban Female Population Key To Growth
    Mass Deodorants Expected To Lead Growth Over Forecast Period
    Competitive Landscape
    Multinationals Lead Sales
    Local Players Step-up and Become Best Performers
    Imported Brands Dominate Sales
    Category Data
    Table 99 Sales of Mass Beauty and Personal Care by Category: Value 2012-2017
    Table 100 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2012-2017
    Table 101 NBO Company Shares of Mass Beauty and Personal Care: % Value 2013-2017
    Table 102 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2014-2017
    Table 103 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
    Table 104 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022












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