Advertising in Spain: ISIC 743

Publisher : Euromonitor International Publication Date : Jan 23, 2018

Number of Pages : 14 Subcategory : Advertising & Marketing
Single User $ 660

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  • Description

    Product Description

    Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Advertising market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

    Product coverage: Internet and Other Advertising Means, Outdoor, Press, Radio, Television.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    * Get a detailed picture of the Advertising market;
    * Pinpoint growth sectors and identify factors driving change;
    * Understand the competitive environment, the market’s major players and leading brands;
    * Use five-year forecasts to assess how the market is predicted to develop.

    Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

  • Table of Content

    Advertising in Spain: ISIC 743

    Euromonitor International
    January 2018


    Traditional Television Advertising Growth Eases Off Due To Ott Services
    Digital Advertising Fuels Industry's Growth
    Growing Role of Social Media Targeting in the Advertising Industry
    Competitive Landscape
    Adtech Stimulates More Effective and Hyper-personalised Advertising
    Top-notch Technologies Will Bring Novelty in Advertising
    Industry Overview
    Table 1 Key Industry Indicators 2011-2016
    Table 2 Key Industry Indicators: Annual Growth 2012-2016
    Chart 1 Production vs Nominal GDP 2001-2021
    Chart 2 Producer Volume Index vs Producer Price Index 2001-2016
    Industry Sectors
    Table 3 Production by Sector: Value 2011-2016
    Table 4 Production by Sector: Annual Growth 2012-2016
    Table 5 Production by Sector: Share of Total 2011-2016
    Chart 3 Industry Sectors' Growth Indices 2001-2021
    Table 6 Number of Companies by Employment Size 2011-2016
    Table 7 Number of Companies by Employment Size: Annual Growth 2012-2016
    Table 8 Number of Companies by Employment Size: Share of Total 2011-2016
    Table 9 Production by Employment Size 2011-2016
    Table 10 Production by Employment Size: Annual Growth 2012-2016
    Table 11 Production by Employment Size: Share of Total 2011-2016
    Table 12 Industry Leaders: Company Production Shares in 2016
    Import and Export
    Table 13 Import and Export 2011-2016
    Chart 4 Import vs Export Growth 2001-2016
    Market and Buyers
    Table 14 Key Market Indicators 2011-2016
    Table 15 Key Market Indicators: Annual Growth 2012-2016
    Table 16 Supply Structure 2011-2016
    Table 17 Supply Structure: Annual Growth 2012-2016
    Table 18 Supply Structure:Share of Total 2011-2016
    Labour Costs
    Table 19 Key Statistics 2011-2016
    Chart 5 Number of Employees vs Average Salary 2001-2016
    Chart 6 Output per Employee vs Average Salary 2001-2016
    Industry Attractiveness Index
    Table 20 Attractiveness Index Composition
    Chart 7 Attractiveness Index of Advertising Among Other Spain Industries
    Chart 8 Binary Diagram of Attractiveness Index
    Attractiveness Index: Explanation
    Future Outlook
    Table 21 Forecasts 2017-2022

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