Laundry Care in the Philippines

Publisher : Euromonitor International Publication Date : Jun 29, 2018

Number of Pages : 16 Subcategory : Retail
Single User $ 990

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  • Description

    Product Description

    Specific areas of laundry care such as liquid fabric softeners, colour safe laundry bleach and fine fabric detergents recorded strong value and volume growth in the Philippines in 2017. The expanding middle class and healthy consumption patterns of Filipinos due to strong economic recovery, have instilled a positive trickle-down effect in shaping the demand for specific laundry care. Furthermore, the increasingly sophisticated preferences of Filipino consumers, means there is increased demand fo...

    Euromonitor International's Laundry Care in Philippines market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

    Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

    Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

    Why buy this report?
    * Get a detailed picture of the Laundry Care market;
    * Pinpoint growth sectors and identify factors driving change;
    * Understand the competitive environment, the market’s major players and leading brands;
    * Use five-year forecasts to assess how the market is predicted to develop.

    Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

  • Table of Content

    Laundry Care in the Philippines

    LAUNDRY CARE IN THE PHILIPPINES
    Euromonitor International
    June 2018

    LIST OF CONTENTS AND TABLES

    Headlines
    Prospects
    Increasing Affluence Drives Demand for Specific Types of Laundry Care
    Players Cautiously Optimistic About Internet Retailing Prospects
    Laundry Products Become Increasingly Multifunctional
    Competitive Landscape
    Multinational Players Continue To Dominate Laundry Care
    Domestic Players Try To Capture Greater Share Through Promotions
    Rising Penetration Rates of Washing Machines Will Aid Automatic Detergents Growth
    Category Indicators
    Table 1 Household Possession of Washing Machines 2012-2017
    Category Data
    Table 2 Sales of Laundry Care by Category: Value 2012-2017
    Table 3 Sales of Laundry Care by Category: % Value Growth 2012-2017
    Table 4 Sales of Laundry Aids by Category: Value 2012-2017
    Table 5 Sales of Laundry Aids by Category: % Value Growth 2012-2017
    Table 6 Sales of Laundry Detergents by Category: Value 2012-2017
    Table 7 Sales of Laundry Detergents by Category: % Value Growth 2012-2017
    Table 8 NBO Company Shares of Laundry Care: % Value 2013-2017
    Table 9 LBN Brand Shares of Laundry Care: % Value 2014-2017
    Table 10 NBO Company Shares of Laundry Aids: % Value 2013-2017
    Table 11 LBN Brand Shares of Laundry Aids: % Value 2014-2017
    Table 12 NBO Company Shares of Laundry Detergents: % Value 2013-2017
    Table 13 LBN Brand Shares of Laundry Detergents: % Value 2014-2017
    Table 14 Forecast Sales of Laundry Care by Category: Value 2017-2022
    Table 15 Forecast Sales of Laundry Care by Category: % Value Growth 2017-2022
    Executive Summary
    Multinational Players Continue To Dominate Home Care in the Philippines
    Healthy Volume and Value Growth Levels Expected Over the Forecast Period
    Home Care Imbued With Multifunctional Properties Attract Consumers
    Marketing Tactics and Promotional Deals Continue To Be Most Effective Way To Sustain Share
    Unmet Potential Within the Philippines
    Market Indicators
    Table 16 Households 2012-2017
    Market Data
    Table 17 Sales of Home Care by Category: Value 2012-2017
    Table 18 Sales of Home Care by Category: % Value Growth 2012-2017
    Table 19 NBO Company Shares of Home Care: % Value 2013-2017
    Table 20 LBN Brand Shares of Home Care: % Value 2014-2017
    Table 21 Penetration of Private Label in Home Care by Category: % Value 2012-2017
    Table 22 Distribution of Home Care by Format: % Value 2012-2017
    Table 23 Distribution of Home Care by Format and Category: % Value 2017
    Table 24 Forecast Sales of Home Care by Category: Value 2017-2022
    Table 25 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
    Definitions
    Sources
    Summary 1 Research Sources












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